Today marks the beginning of a new year. Yep, I'm good at pointing out the obvious, eh? But not only does it mark the beginning of a new year, it also affords us the opportunity to make changes. For some reason, a new year lets us fantasize about what could be, what should be, and finally what will be.
So, with that in mind, I've made the decision to make goals rather than resolutions. Resolutions fail, right? Goals can't really fail because we strive to attain them. It's something we work for. Resolutions are just statements of fact. I will lose weight. Yeah? Really? A goal states how much weight to shoot for. An attainable goal. Exercise more. Yep, sure. Let me get right on that. See if I set a goal to say, walk 1 mile 3 days a week, I have set a benchmark to work for. A resolution is just a fancy way of wishing.
Business Goal #1. Create a new website. CHECK! (please visit www.aboutthecake.com to check it out)
Business Goal #2. Blog at least 1 day each week.
Business Goal #3. Find marketing tools that work and put them in place.
Business Goal #4. Make decision on keeping on as a cottage bakery or leasing space.
There will be more, I'm sure. But these are the most important and pressing goals right now.
Stay tuned for more blogs from this blog-challenged caker.